10 Vietnamese brands among Asia’s top 1,000
VOV.VN - Ten Vietnamese brands are listed among Asia’s top 1,000 brands, of which Vietjet Air is among top 500, according to global marketing research company Nielsen.
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Asia’s top 1,000 Brands report is compiled by Nielsen in collaboration with leading media, marketing and communications trade journal Campaign Asia-Pacific.
The annual Asia’s Top 1000 Brands survey is the biggest and most influential of its kind, revealing which brands consumers value the most across the region.
The survey questioned customers in 13 key markets, namely Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, the Philippines, Singapore, the Republic of Korea, Taiwan, Thailand and Vietnam. To be representative of market populations, survey quotas target age, gender and monthly household income.
