Mrs World President David Marmel and CIAT Company Chairwoman Doan Thi Kim Hong signed an agreement in Ho Chi Minh City on July 22.

More than 100 contestants around the globe are expected to participate in the event which is organised annually to honour beautiful and successful married women.

The Mrs World pageant crown, worth US$100,000, will be funded by the Huy Hoang Company.

Vice Chairman of the Ba Ria-Vung Tau provincial People’s Committee and head of the organising board, Vo Thanh Ky, said the contest will provide a good chance for Vietnam and the province to promote people, culture, land, tourism and economic achievements to the world.