Vietnam int’l tourism mart draws 61,000 visitors

According to the organising board, some 20,070 domestic and international tours were sold at the event for total revenue of VND212 billion (US$9.35 million).

VITM, the largest of its kind in Vietnam, attracted major Vietnamese travel firms, such as Vietravel, Vietrantour, Saigontourist and Hanoitourist, along with international firms from the Republic of Korea, Japan, the Philippines and Cambodia.

Among the most successful enterprises at the event were Vietrantour with sales of VND15.7 billion (US$692,527), up 15% year on year, TransViet with VND26 billion (US$1.14 million), a rise of about 30%, and Hanoi Redtours with VND21 billion (US$926,310).

The organising board said that a survey at the fair showed that 79.5% of participants were satisfied with the event, while 72.7% of the firms said that they will attend the fair next year.

A street food festival was a highlight giving visitors a chance to enjoy dishes from the Republic of Korea, Japan, Malaysia, Singapore, Mexico, Italy, the US, the Philippines and Vietnam.

Ten dishes, five chefs and five firms received awards, while the Vietnam Tourism Association honoured the first 10 travel enterprises to serve outbound tourists in 2017.