Vietnamese best chili pepper products introduced at Italy’s Trade Fair

VOV.VN - Vietnam introduces its best chili pepper products and other spices, such as pepper, tea, coffee, wood ear, shiitake shiitake mushrooms and galangal at the 11th edition of the World Chili Pepper Trade Fair in the Italian city of Rieti, from August 24 – 28.

This year, the annual festival features more than 160 booths with about 450 chili pepper varieties from all over the world on display. Various cultural and culinary activities are scheduled on the sidelines of the event, attracting hundreds of thousands chili pepper enthusiasts and foreign visitors.

Vietnamese Ambassador to Italy Duong Hai Hung in his remarks at the event’s opening said that the fair transpires at the right time, when the global demand for spices is on a rise, and the EU is now the world’s largest spices market.

Hung said the event is not only an expo for chili pepper and spices but also a cultural festival, bringing Rieti and Italy closer to the world and the world, including Vietnam, closer to Italy.

He highlighted agricultural products as Vietnam’s key export items which brought home close to  US$32.3 billion in revenue in the first seven months of 2022, up 12.2% against the same period last year. Vietnam is emerging as a major spices supplier in the global market, the diplomat said, adding that the country has been the world’s No.1 pepper bean exporter for 18 years.

Vietnam exported US$4.6 million worth of pepper bean to Italy last year. Its cinnamon and anise products account for roughly 3% of Italy’s market share.

According to Hung, Vietnam is not only a supplier of spices but also a very promising market with a population of nearly 100 million and a fast-growing middle class thanks to decades of robust economic development.

The nation boasts strong connectivity with various major markets through 16 free trade agreements which it is signatory to.

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