Official slogan of traffic safety programme announced

The slogan “Niem vui theo em den truong la su an toan tren tung buoc di” (my joy to school is safety in every step) of Luan Anh Tuyet was chosen among 24,257 entries sent to the slogan contest. It will appear on posters and leaflets popularising road safety nationwide.

Tuyet will receive a prize value at VND2.2 million (US$200) and a round-trip air ticket from Hanoi-Tokyo from Japan Airlines.

A ceremony is scheduled on September 14 to present awards to authors of the 22 most standout slogans. 

The slogan contest was jointly organised by the Traffic Police Department, the Ministry of Education and Training and Japan’s Mainichi Newspapers Co. Ltd. 

It is part of the “Doraemon with traffic safety in Vietnam” programme, which uses the image of the cat robot in a popular Japanese cartoon to educate children about traffic safety, thus reducing accidents in the country. 

Under the programme, traffic safety classes will be opened at three schools in Hanoi and two others in Ho Chi Minh City in September and October this year. 

Local traffic police officers along with the Doraemon costumed characters will come to popularise the traffic law and guide primary students how to commute safely.

Each student at those schools and 20 others in the two cities will also be presented with a road safety handbook and a badge featuring the winning slogan and Doraemon.

Japan launched a traffic safety programme featuring Doraemon 30 years ago, when about 15,000 Japanese people were killed by traffic accidents every year. 

Japan is now one of the countries with the safest traffic network in the world, while its people have very good road sense. The number of traffic-linked deaths has shrunk to around 4,000 a year.