Korean Tourism launches marketing blitz in Vietnam

VOV.VN - The Korean Tourism Organization has launched a marketing blitz, touting the technology, culture and food of their country as they seek to persuade sports fans from Vietnam to make the long journey to north-east Asia.

The organizers are proud that they are hosting the U20 World Cup 2017 this coming May 20-June 11 and the PyeongChang Winter Olympics 2018 and see the events as an opportunity to attract tens of thousands of Vietnamese.

There is good reason for optimism, said Ms Trang, one of the organizers, as we expect Vietnamese visitors will top last year’s numbers in 2017 and hit a record high of more than 300,000, largely due to the sporting events.
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